With the group announcing a break to enjoy their 20's now is a good time to reflect on the contributions of the world's most popular boy-band. BTS generated over $3.5Bn of economic value for the Korean economy in 2017 and is the reason 796,000 foreigners visit Korea annually according to the Hyundai Research Institute. The … Continue reading The “BTS Effect” contributing over $3.5Bn of economic value to the Korean Economy
https://videopress.com/v/AHUG7Qvm Selling Australian Tourism Experiences to Asia A couple of weeks ago we had a conversation with Terry Hilsberg about our business plan for the China Canvas Challenge. Starting with how we launched Asia Advisory and the story of establishing people-to-people relationships in Korea. Returning to Australia in late 2013, our discovery that many Australian businesses struggle to build professional … Continue reading Selling Australian Tourism Experiences to Asia
"Hermit Kingdom" "a military threat" and "Rocket-Man" are all terms Western Media have headlined as labels for North Korea and it's leader Kim Jong-Un. However, if we keep labelling the country with these metaphors it will be difficult to resolve the conflict. Research from University of Technology Sydney Associate Professor Bronwen Dalton found that North … Continue reading If the media keep calling North Korea names, it will only prolong the conflict.
Tourism competition is heating up across Asia and it's not just because of geopolitics. Japan had a record high of 31.19 million visitors in 2018 despite natural disasters and airport shutdowns. However, the level of annual growth is slowing, from 17.8% to 8.7% in 2018. Additionally, Chinese shoppers are becoming more frugal with their spending … Continue reading Visitors to Japan hit the record high in 2018 but forgo shopping sprees
Chinese / Lunar New Year is the World's Largest Annual Human Migration!! Once every 12 months, the world's largest human migration happens in China. Over the 40-day travel period of Chinese New Year, three billion trips are taken, as families reunite and celebrate. Now, the most strenuous of these trips are taken by the country's … Continue reading The World’s Largest Migration