The equation that sold the QLD Tourism Industry on Mobile Payments

Forward-thinking from Katie Mills and the team at Tourism and Events Queensland sharing the equation of how they sold the tourism industry on preparing for Digital payments from Chinese travellers.

A $407m opportunity, addressing the spending gap by making transactions easier for visitors.

The pilot program between Tourism and Events Queensland and Alipay delivering 84% increase in transaction volume and 202% increase in transaction value in $AUD!

https://www.linkedin.com/posts/asia-advisory_d23602acbfd64c66b25c2a626b2b4befashx-activity-6573084117527822336-AaEm

More Experiences = More Choice = Sustainable Tourism

Sustainable travel isn’t just about checking off responsible tourism credentials. The opportunity is in giving travellers a greater choice of things to do across Australia…

Thoughts from Jonathan Williams, Marketing Director at Klook show approx 61% of the tourism sector is online, but only 15% of tours and activities are actually bookable online. There is an untapped opportunity in connecting travellers with new experiences and activities, especially with more visitors designing and booking their own trips.

#sustainabletourism

#travelexperiences

#traveltech

https://www.linkedin.com/posts/asia-advisory_sustainabletourism-travelexperiences-traveltech-activity-6566465490389168128-SULk

Tourism contributes $57.3Bn to the Australian economy

The latest numbers from Tourism Research Australia shows a 7% growth in spending. Tourism is Australia’s largest services export, accounting for 9.3% or $37.4Bn of total exports.

Additionally, the Australian Tourism industry employs over 646,000 people.

https://www.tra.gov.au/economic-analysis/economic-value/national-tourism-satellite-account/national-tourism-satellite-account

#australia #travel #exports #tourism

Selling Australian Tourism Experiences to Asia

Selling Australian Tourism Experiences to Asia

A couple of weeks ago we had a conversation with Terry Hilsberg about our business plan for the China Canvas Challenge.

Starting with how we launched Asia Advisory and the story of establishing people-to-people relationships in Korea. Returning to Australia in late 2013, our discovery that many Australian businesses struggle to build professional and people-to-people relationships with Asia.

We are less than 7 months old as a startup and based at Haymarket HQ in Sydney. We believe Tourism is one of the first frontiers in building understanding between Australia & Asia. Working with a handful of foundation clients to help Australian Tourism businesses to attract customers from across Asia.

Thanks to the Alibaba GroupAustralia-China CouncilAustralia China Business CouncilAustralia PostWiise and Haymarket HQ as sponsors and judges.

Tourism Australia
Destination NSW
Australian Tourism Export Council

#Tourism #Asia #China #Korea #Australia #Travel

Asia Advisory in final round pitch for China Canvas Challenge

Asia Advisory has made the Top 8 companies from a pool of 400 entries to pitch on Friday 12th April for a chance to win a trip to Shanghai to visit the Alibaba Group Headquarters.

Please join us for the pitch night:

Haymarket HQ

6pm-9pm Friday 12th April

Register via the link below to see some of the best Australian companies preparing to take their business to China. Food & Drinks will be provided, we look forward to sharing our story and an opportunity to take our business to Shanghai.

https://www.eventbrite.com.au/e/china-canvas-challenge-grand-finale-pitch-night-2019-tickets-59426528346

Thanks to all the Sponsors and partners for making this possible.

Australia Post Alibaba Group Australia China Business Council Wiise Haymarket HQ China Canvas Challenge

#china#Startup #Pitch#AsiaAdvisory