{"id":519,"date":"2019-05-01T13:19:19","date_gmt":"2019-05-01T03:19:19","guid":{"rendered":"https:\/\/asiaadvisory.co\/?p=519"},"modified":"2019-07-03T23:50:11","modified_gmt":"2019-07-03T13:50:11","slug":"selling-australian-tourism-experiences-to-asia","status":"publish","type":"post","link":"https:\/\/asiaadvisory.co\/selling-australian-tourism-experiences-to-asia\/","title":{"rendered":"Selling Australian Tourism Experiences to Asia"},"content":{"rendered":"<div class=\"post-content\">\n<figure class=\"wp-block-video alignwide wp-block-embed is-type-video is-provider-videopress\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"week-3-3rd-place-winner-interview-asia-advisory\" width='640' height='360' src='https:\/\/videopress.com\/embed\/AHUG7Qvm?hd=1' frameborder='0' allowfullscreen><\/iframe><script src='https:\/\/v0.wordpress.com\/js\/next\/videopress-iframe.js?m=1435166243'><\/script>\n<\/div><\/figure>\n\n\n\n<p>Selling Australian Tourism Experiences to Asia<\/p>\n\n\n\n<p>A couple of weeks ago we had a conversation with&nbsp;<a href=\"https:\/\/www.facebook.com\/terry.hilsberg?__tn__=K-R&amp;eid=ARAqywQCEr21n3wQReFFbOPQ__PbvxOujiWLRRjUDIuVdxWxPDp0Wchu6rD5-4CxOjMFkqwU_4jsy_p8&amp;fref=mentions&amp;__xts__%5B0%5D=68.ARB8T0vAEjce6O8XIGNGhn4uPPPbScMnxPCtJ_gywmGV7r47PjDo5cGknemw3-aiSVlCb-SbrWEEzAsfiXGOARXHsl9AGKvkD1657zVC2mLCJeE6PbEB5g2d2iTHZIunHgQmU_1-SubpB0vfIQuvBlVYhkDznfTNEhA-GdGDfeTBUhB6NQc9OLY-dQSKOEuo0kPUYIAIE8fPUHn1E0t2J9x_sSPm5UkNHk_f1IJQssx3WTfmpJNl-m3PVOxtcxU_FnQSkY_coQaUOnBrEQfPak-77wCDRWQE7GQ8Xv0k6xpaCgHyf-BFlhLKnUvnuCOVRSeOALl4UwU7qJzWwmvinRg\">Terry Hilsberg<\/a>&nbsp;about our business plan for the&nbsp;<a href=\"https:\/\/www.facebook.com\/chinacanvaschallenge\/?__tn__=K-R&amp;eid=ARAfMxc8QENCxMCrEdXZQDy9hHPgZ5eUAYNOjnG4IhWG9LB6ltDPoM3QasNw6S_vKsSMPm0h3DNVC6mh&amp;fref=mentions&amp;__xts__%5B0%5D=68.ARB8T0vAEjce6O8XIGNGhn4uPPPbScMnxPCtJ_gywmGV7r47PjDo5cGknemw3-aiSVlCb-SbrWEEzAsfiXGOARXHsl9AGKvkD1657zVC2mLCJeE6PbEB5g2d2iTHZIunHgQmU_1-SubpB0vfIQuvBlVYhkDznfTNEhA-GdGDfeTBUhB6NQc9OLY-dQSKOEuo0kPUYIAIE8fPUHn1E0t2J9x_sSPm5UkNHk_f1IJQssx3WTfmpJNl-m3PVOxtcxU_FnQSkY_coQaUOnBrEQfPak-77wCDRWQE7GQ8Xv0k6xpaCgHyf-BFlhLKnUvnuCOVRSeOALl4UwU7qJzWwmvinRg\">China Canvas Challenge<\/a>.<\/p>\n\n\n\n<p>Starting with how we launched&nbsp;<a href=\"https:\/\/www.facebook.com\/asiaadvisory\/?__tn__=K-R&amp;eid=ARDM9AkCD1abuHetCw_GFuNFUloBz35qub99IkOZD4kjDdKwXiLIuVg-ny8BmW8lPHq4qELNgAEWm-HD&amp;fref=mentions&amp;__xts__%5B0%5D=68.ARB8T0vAEjce6O8XIGNGhn4uPPPbScMnxPCtJ_gywmGV7r47PjDo5cGknemw3-aiSVlCb-SbrWEEzAsfiXGOARXHsl9AGKvkD1657zVC2mLCJeE6PbEB5g2d2iTHZIunHgQmU_1-SubpB0vfIQuvBlVYhkDznfTNEhA-GdGDfeTBUhB6NQc9OLY-dQSKOEuo0kPUYIAIE8fPUHn1E0t2J9x_sSPm5UkNHk_f1IJQssx3WTfmpJNl-m3PVOxtcxU_FnQSkY_coQaUOnBrEQfPak-77wCDRWQE7GQ8Xv0k6xpaCgHyf-BFlhLKnUvnuCOVRSeOALl4UwU7qJzWwmvinRg\">Asia Advisory<\/a>&nbsp;and the story of establishing people-to-people relationships in Korea. Returning to Australia in late 2013, our discovery that many Australian businesses struggle to build professional and people-to-people relationships with Asia.<\/p>\n\n\n\n<p>We are less than 7 months old as a startup and based at&nbsp;<a href=\"https:\/\/www.facebook.com\/haymarkethq\/?__tn__=K-R&amp;eid=ARCTwEEAhZA1FCk-VFTiuX8OAt5XOLsy4j8340U41eQkry10zRGVRRecXyPBUmd28bq7D8mLKSjYkXMD&amp;fref=mentions&amp;__xts__%5B0%5D=68.ARB8T0vAEjce6O8XIGNGhn4uPPPbScMnxPCtJ_gywmGV7r47PjDo5cGknemw3-aiSVlCb-SbrWEEzAsfiXGOARXHsl9AGKvkD1657zVC2mLCJeE6PbEB5g2d2iTHZIunHgQmU_1-SubpB0vfIQuvBlVYhkDznfTNEhA-GdGDfeTBUhB6NQc9OLY-dQSKOEuo0kPUYIAIE8fPUHn1E0t2J9x_sSPm5UkNHk_f1IJQssx3WTfmpJNl-m3PVOxtcxU_FnQSkY_coQaUOnBrEQfPak-77wCDRWQE7GQ8Xv0k6xpaCgHyf-BFlhLKnUvnuCOVRSeOALl4UwU7qJzWwmvinRg\">Haymarket HQ<\/a>&nbsp;in Sydney. We believe Tourism is one of the first frontiers in building understanding between Australia &amp; Asia. Working with a handful of foundation clients to help Australian Tourism businesses to attract customers from across Asia.<\/p>\n\n\n\n<p>Thanks to the&nbsp;<a href=\"https:\/\/www.facebook.com\/alibabagroupofficial\/?__tn__=K-R&amp;eid=ARDD5KQnnuyVml82fXiEgGMXYDRrUnPr4Yj0Ry0SF-TFVVXr5XdXJG46_qE5RrJ7-iBGkaw4Wwe0HrXL&amp;fref=mentions&amp;__xts__%5B0%5D=68.ARB8T0vAEjce6O8XIGNGhn4uPPPbScMnxPCtJ_gywmGV7r47PjDo5cGknemw3-aiSVlCb-SbrWEEzAsfiXGOARXHsl9AGKvkD1657zVC2mLCJeE6PbEB5g2d2iTHZIunHgQmU_1-SubpB0vfIQuvBlVYhkDznfTNEhA-GdGDfeTBUhB6NQc9OLY-dQSKOEuo0kPUYIAIE8fPUHn1E0t2J9x_sSPm5UkNHk_f1IJQssx3WTfmpJNl-m3PVOxtcxU_FnQSkY_coQaUOnBrEQfPak-77wCDRWQE7GQ8Xv0k6xpaCgHyf-BFlhLKnUvnuCOVRSeOALl4UwU7qJzWwmvinRg\">Alibaba Group<\/a>,&nbsp;<a href=\"https:\/\/www.facebook.com\/auschinacouncil\/?__tn__=K-R&amp;eid=ARAxDe8FbB55Fl7EO5Ijzu3VhmuLfE7ehaOhMU2z6NtmBjqFUX7_tPfc322Ux7OydEKNVnah7DVdaGX4&amp;fref=mentions&amp;__xts__%5B0%5D=68.ARB8T0vAEjce6O8XIGNGhn4uPPPbScMnxPCtJ_gywmGV7r47PjDo5cGknemw3-aiSVlCb-SbrWEEzAsfiXGOARXHsl9AGKvkD1657zVC2mLCJeE6PbEB5g2d2iTHZIunHgQmU_1-SubpB0vfIQuvBlVYhkDznfTNEhA-GdGDfeTBUhB6NQc9OLY-dQSKOEuo0kPUYIAIE8fPUHn1E0t2J9x_sSPm5UkNHk_f1IJQssx3WTfmpJNl-m3PVOxtcxU_FnQSkY_coQaUOnBrEQfPak-77wCDRWQE7GQ8Xv0k6xpaCgHyf-BFlhLKnUvnuCOVRSeOALl4UwU7qJzWwmvinRg\">Australia-China Council<\/a>,&nbsp;<a href=\"https:\/\/www.facebook.com\/Australia-China-Business-Council-216078495651055\/?__tn__=K-R&amp;eid=ARATiuPY2fNnw0hLh050-i1xRqV7UucYgw-bUHFjluATlP0Lga1TxgjrMaZ5to57VmdMYqu_j8ycbEMC&amp;fref=mentions&amp;__xts__%5B0%5D=68.ARB8T0vAEjce6O8XIGNGhn4uPPPbScMnxPCtJ_gywmGV7r47PjDo5cGknemw3-aiSVlCb-SbrWEEzAsfiXGOARXHsl9AGKvkD1657zVC2mLCJeE6PbEB5g2d2iTHZIunHgQmU_1-SubpB0vfIQuvBlVYhkDznfTNEhA-GdGDfeTBUhB6NQc9OLY-dQSKOEuo0kPUYIAIE8fPUHn1E0t2J9x_sSPm5UkNHk_f1IJQssx3WTfmpJNl-m3PVOxtcxU_FnQSkY_coQaUOnBrEQfPak-77wCDRWQE7GQ8Xv0k6xpaCgHyf-BFlhLKnUvnuCOVRSeOALl4UwU7qJzWwmvinRg\">Australia China Business Council<\/a>,&nbsp;<a href=\"https:\/\/www.facebook.com\/australiapost\/?__tn__=K-R&amp;eid=ARCLDp7TQ5VMtQVwbF_5O4WnDIkC5AOwgp4jwspwTaEteCf-AjYOyNSPfVwhTqe9Rhe2IVryoRoLmx3Q&amp;fref=mentions&amp;__xts__%5B0%5D=68.ARB8T0vAEjce6O8XIGNGhn4uPPPbScMnxPCtJ_gywmGV7r47PjDo5cGknemw3-aiSVlCb-SbrWEEzAsfiXGOARXHsl9AGKvkD1657zVC2mLCJeE6PbEB5g2d2iTHZIunHgQmU_1-SubpB0vfIQuvBlVYhkDznfTNEhA-GdGDfeTBUhB6NQc9OLY-dQSKOEuo0kPUYIAIE8fPUHn1E0t2J9x_sSPm5UkNHk_f1IJQssx3WTfmpJNl-m3PVOxtcxU_FnQSkY_coQaUOnBrEQfPak-77wCDRWQE7GQ8Xv0k6xpaCgHyf-BFlhLKnUvnuCOVRSeOALl4UwU7qJzWwmvinRg\">Australia Post<\/a>,&nbsp;<a href=\"https:\/\/www.facebook.com\/wiisesoftware\/?__tn__=K-R&amp;eid=ARCPiUdLACq4H2qBqzwXYmKN_irm9uJYzUv6F0tzuxl0KMPh9oJZQ6Jgaq09Uyfl_2j81ImEZ6uj7vww&amp;fref=mentions&amp;__xts__%5B0%5D=68.ARB8T0vAEjce6O8XIGNGhn4uPPPbScMnxPCtJ_gywmGV7r47PjDo5cGknemw3-aiSVlCb-SbrWEEzAsfiXGOARXHsl9AGKvkD1657zVC2mLCJeE6PbEB5g2d2iTHZIunHgQmU_1-SubpB0vfIQuvBlVYhkDznfTNEhA-GdGDfeTBUhB6NQc9OLY-dQSKOEuo0kPUYIAIE8fPUHn1E0t2J9x_sSPm5UkNHk_f1IJQssx3WTfmpJNl-m3PVOxtcxU_FnQSkY_coQaUOnBrEQfPak-77wCDRWQE7GQ8Xv0k6xpaCgHyf-BFlhLKnUvnuCOVRSeOALl4UwU7qJzWwmvinRg\">Wiise<\/a>&nbsp;and&nbsp;<a href=\"https:\/\/www.facebook.com\/haymarkethq\/?__tn__=K-R&amp;eid=ARBBmobnbYuQUQAUKNF7XYqv1i6dMrC6IabAUjaasKE5kmKBscFI8eOLZIm_SmpamlDPND8X59_kNFRE&amp;fref=mentions&amp;__xts__%5B0%5D=68.ARB8T0vAEjce6O8XIGNGhn4uPPPbScMnxPCtJ_gywmGV7r47PjDo5cGknemw3-aiSVlCb-SbrWEEzAsfiXGOARXHsl9AGKvkD1657zVC2mLCJeE6PbEB5g2d2iTHZIunHgQmU_1-SubpB0vfIQuvBlVYhkDznfTNEhA-GdGDfeTBUhB6NQc9OLY-dQSKOEuo0kPUYIAIE8fPUHn1E0t2J9x_sSPm5UkNHk_f1IJQssx3WTfmpJNl-m3PVOxtcxU_FnQSkY_coQaUOnBrEQfPak-77wCDRWQE7GQ8Xv0k6xpaCgHyf-BFlhLKnUvnuCOVRSeOALl4UwU7qJzWwmvinRg\">Haymarket HQ<\/a>&nbsp;as sponsors and judges.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.facebook.com\/pages\/Tourism-Australia\/251042198374387?__tn__=K-R&amp;eid=ARAtAa9BJVvz5IrcmOzuhfYFRqo0aGTVgEtkOaW6s8-M1wZGGt6XqygEBkqNn8VrXDGI7fv6m9-379tR&amp;fref=mentions&amp;__xts__%5B0%5D=68.ARB8T0vAEjce6O8XIGNGhn4uPPPbScMnxPCtJ_gywmGV7r47PjDo5cGknemw3-aiSVlCb-SbrWEEzAsfiXGOARXHsl9AGKvkD1657zVC2mLCJeE6PbEB5g2d2iTHZIunHgQmU_1-SubpB0vfIQuvBlVYhkDznfTNEhA-GdGDfeTBUhB6NQc9OLY-dQSKOEuo0kPUYIAIE8fPUHn1E0t2J9x_sSPm5UkNHk_f1IJQssx3WTfmpJNl-m3PVOxtcxU_FnQSkY_coQaUOnBrEQfPak-77wCDRWQE7GQ8Xv0k6xpaCgHyf-BFlhLKnUvnuCOVRSeOALl4UwU7qJzWwmvinRg\">Tourism Australia<\/a><br><a href=\"https:\/\/www.facebook.com\/destinationnsw\/?__tn__=K-R&amp;eid=ARCb9tjVit0NC_hZPE0HfmyEUqoFLraOOmgrifOrp7NgpOJQLmCogNCgCcrFMWWZAlsjYhdplmJ5uaaV&amp;fref=mentions&amp;__xts__%5B0%5D=68.ARB8T0vAEjce6O8XIGNGhn4uPPPbScMnxPCtJ_gywmGV7r47PjDo5cGknemw3-aiSVlCb-SbrWEEzAsfiXGOARXHsl9AGKvkD1657zVC2mLCJeE6PbEB5g2d2iTHZIunHgQmU_1-SubpB0vfIQuvBlVYhkDznfTNEhA-GdGDfeTBUhB6NQc9OLY-dQSKOEuo0kPUYIAIE8fPUHn1E0t2J9x_sSPm5UkNHk_f1IJQssx3WTfmpJNl-m3PVOxtcxU_FnQSkY_coQaUOnBrEQfPak-77wCDRWQE7GQ8Xv0k6xpaCgHyf-BFlhLKnUvnuCOVRSeOALl4UwU7qJzWwmvinRg\">Destination NSW<\/a><br><a href=\"https:\/\/www.facebook.com\/australiantourismexportcouncil\/?__tn__=K-R&amp;eid=ARAjUgdv-TQlj33guFGIyOon5XoXP-bPZdYADthOWS1klWzaM62BFf6tZGskskNNOA2KRMaXVwsD94kL&amp;fref=mentions&amp;__xts__%5B0%5D=68.ARB8T0vAEjce6O8XIGNGhn4uPPPbScMnxPCtJ_gywmGV7r47PjDo5cGknemw3-aiSVlCb-SbrWEEzAsfiXGOARXHsl9AGKvkD1657zVC2mLCJeE6PbEB5g2d2iTHZIunHgQmU_1-SubpB0vfIQuvBlVYhkDznfTNEhA-GdGDfeTBUhB6NQc9OLY-dQSKOEuo0kPUYIAIE8fPUHn1E0t2J9x_sSPm5UkNHk_f1IJQssx3WTfmpJNl-m3PVOxtcxU_FnQSkY_coQaUOnBrEQfPak-77wCDRWQE7GQ8Xv0k6xpaCgHyf-BFlhLKnUvnuCOVRSeOALl4UwU7qJzWwmvinRg\">Australian Tourism Export Council<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/www.facebook.com\/hashtag\/tourism?source=feed_text&amp;epa=HASHTAG&amp;__xts__%5B0%5D=68.ARB8T0vAEjce6O8XIGNGhn4uPPPbScMnxPCtJ_gywmGV7r47PjDo5cGknemw3-aiSVlCb-SbrWEEzAsfiXGOARXHsl9AGKvkD1657zVC2mLCJeE6PbEB5g2d2iTHZIunHgQmU_1-SubpB0vfIQuvBlVYhkDznfTNEhA-GdGDfeTBUhB6NQc9OLY-dQSKOEuo0kPUYIAIE8fPUHn1E0t2J9x_sSPm5UkNHk_f1IJQssx3WTfmpJNl-m3PVOxtcxU_FnQSkY_coQaUOnBrEQfPak-77wCDRWQE7GQ8Xv0k6xpaCgHyf-BFlhLKnUvnuCOVRSeOALl4UwU7qJzWwmvinRg&amp;__tn__=%2ANK-R\">#Tourism<\/a>&nbsp;<a href=\"https:\/\/www.facebook.com\/hashtag\/asia?source=feed_text&amp;epa=HASHTAG&amp;__xts__%5B0%5D=68.ARB8T0vAEjce6O8XIGNGhn4uPPPbScMnxPCtJ_gywmGV7r47PjDo5cGknemw3-aiSVlCb-SbrWEEzAsfiXGOARXHsl9AGKvkD1657zVC2mLCJeE6PbEB5g2d2iTHZIunHgQmU_1-SubpB0vfIQuvBlVYhkDznfTNEhA-GdGDfeTBUhB6NQc9OLY-dQSKOEuo0kPUYIAIE8fPUHn1E0t2J9x_sSPm5UkNHk_f1IJQssx3WTfmpJNl-m3PVOxtcxU_FnQSkY_coQaUOnBrEQfPak-77wCDRWQE7GQ8Xv0k6xpaCgHyf-BFlhLKnUvnuCOVRSeOALl4UwU7qJzWwmvinRg&amp;__tn__=%2ANK-R\">#Asia<\/a>&nbsp;<a href=\"https:\/\/www.facebook.com\/hashtag\/china?source=feed_text&amp;epa=HASHTAG&amp;__xts__%5B0%5D=68.ARB8T0vAEjce6O8XIGNGhn4uPPPbScMnxPCtJ_gywmGV7r47PjDo5cGknemw3-aiSVlCb-SbrWEEzAsfiXGOARXHsl9AGKvkD1657zVC2mLCJeE6PbEB5g2d2iTHZIunHgQmU_1-SubpB0vfIQuvBlVYhkDznfTNEhA-GdGDfeTBUhB6NQc9OLY-dQSKOEuo0kPUYIAIE8fPUHn1E0t2J9x_sSPm5UkNHk_f1IJQssx3WTfmpJNl-m3PVOxtcxU_FnQSkY_coQaUOnBrEQfPak-77wCDRWQE7GQ8Xv0k6xpaCgHyf-BFlhLKnUvnuCOVRSeOALl4UwU7qJzWwmvinRg&amp;__tn__=%2ANK-R\">#China<\/a>&nbsp;<a href=\"https:\/\/www.facebook.com\/hashtag\/korea?source=feed_text&amp;epa=HASHTAG&amp;__xts__%5B0%5D=68.ARB8T0vAEjce6O8XIGNGhn4uPPPbScMnxPCtJ_gywmGV7r47PjDo5cGknemw3-aiSVlCb-SbrWEEzAsfiXGOARXHsl9AGKvkD1657zVC2mLCJeE6PbEB5g2d2iTHZIunHgQmU_1-SubpB0vfIQuvBlVYhkDznfTNEhA-GdGDfeTBUhB6NQc9OLY-dQSKOEuo0kPUYIAIE8fPUHn1E0t2J9x_sSPm5UkNHk_f1IJQssx3WTfmpJNl-m3PVOxtcxU_FnQSkY_coQaUOnBrEQfPak-77wCDRWQE7GQ8Xv0k6xpaCgHyf-BFlhLKnUvnuCOVRSeOALl4UwU7qJzWwmvinRg&amp;__tn__=%2ANK-R\">#Korea<\/a>&nbsp;<a href=\"https:\/\/www.facebook.com\/hashtag\/australia?source=feed_text&amp;epa=HASHTAG&amp;__xts__%5B0%5D=68.ARB8T0vAEjce6O8XIGNGhn4uPPPbScMnxPCtJ_gywmGV7r47PjDo5cGknemw3-aiSVlCb-SbrWEEzAsfiXGOARXHsl9AGKvkD1657zVC2mLCJeE6PbEB5g2d2iTHZIunHgQmU_1-SubpB0vfIQuvBlVYhkDznfTNEhA-GdGDfeTBUhB6NQc9OLY-dQSKOEuo0kPUYIAIE8fPUHn1E0t2J9x_sSPm5UkNHk_f1IJQssx3WTfmpJNl-m3PVOxtcxU_FnQSkY_coQaUOnBrEQfPak-77wCDRWQE7GQ8Xv0k6xpaCgHyf-BFlhLKnUvnuCOVRSeOALl4UwU7qJzWwmvinRg&amp;__tn__=%2ANK-R\">#Australia<\/a>&nbsp;<a href=\"https:\/\/www.facebook.com\/hashtag\/travel?source=feed_text&amp;epa=HASHTAG&amp;__xts__%5B0%5D=68.ARB8T0vAEjce6O8XIGNGhn4uPPPbScMnxPCtJ_gywmGV7r47PjDo5cGknemw3-aiSVlCb-SbrWEEzAsfiXGOARXHsl9AGKvkD1657zVC2mLCJeE6PbEB5g2d2iTHZIunHgQmU_1-SubpB0vfIQuvBlVYhkDznfTNEhA-GdGDfeTBUhB6NQc9OLY-dQSKOEuo0kPUYIAIE8fPUHn1E0t2J9x_sSPm5UkNHk_f1IJQssx3WTfmpJNl-m3PVOxtcxU_FnQSkY_coQaUOnBrEQfPak-77wCDRWQE7GQ8Xv0k6xpaCgHyf-BFlhLKnUvnuCOVRSeOALl4UwU7qJzWwmvinRg&amp;__tn__=%2ANK-R\">#Travel<\/a><\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Selling Australian Tourism Experiences to Asia A couple of weeks ago we had a conversation with&nbsp;Terry Hilsberg&nbsp;about our business plan<a href=\"https:\/\/asiaadvisory.co\/selling-australian-tourism-experiences-to-asia\/\">Read More<i class=\"fa fa-long-arrow-right\" aria-hidden=\"true\"><\/i><\/a><\/p>\n","protected":false},"author":142704466,"featured_media":494,"comment_status":"open","ping_status":"open","sticky":true,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","ub_ctt_via":"","spay_email":"","footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false},"categories":[657,676025778],"tags":[183451,4330,1470,374,3956,20429,2608,9826,25014,1595,200],"rise-blocks_total_comments":0,"rise-blocks_categories":[{"term_id":657,"name":"economics","slug":"economics","term_group":0,"term_taxonomy_id":71,"taxonomy":"category","description":"","parent":0,"count":6,"filter":"raw","cat_ID":657,"category_count":6,"category_description":"","cat_name":"economics","category_nicename":"economics","category_parent":0},{"term_id":676025778,"name":"Haymarket HQ","slug":"haymarket-hq","term_group":0,"term_taxonomy_id":197,"taxonomy":"category","description":"","parent":0,"count":3,"filter":"raw","cat_ID":676025778,"category_count":3,"category_description":"","cat_name":"Haymarket HQ","category_nicename":"haymarket-hq","category_parent":0}],"rise-blocks_excerpt":"Selling Australian Tourism Experiences to Asia A couple of weeks ago we had a conversation with&nbsp;Terry Hilsberg&nbsp;about our business plan for the&nbsp;China Canvas Challenge. Starting with how we launched&nbsp;Asia Advisory&nbsp;and the story of establishing people-to-people relationships in Korea. Returning to Australia in late 2013, our discovery that many Australian businesses struggle to build professional and people-to-people relationships with Asia. 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