{"id":1045,"date":"2019-12-05T07:30:00","date_gmt":"2019-12-04T20:30:00","guid":{"rendered":"https:\/\/asiaadvisory.co\/?p=1045"},"modified":"2019-12-01T16:41:12","modified_gmt":"2019-12-01T05:41:12","slug":"tencent-courts-australian-advertisers-with-wechat-pitch","status":"publish","type":"post","link":"https:\/\/asiaadvisory.co\/tencent-courts-australian-advertisers-with-wechat-pitch\/","title":{"rendered":"Tencent Courts Australian Advertisers With WeChat Pitch"},"content":{"rendered":"
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Chinese internet conglomerate Tencent is targeting Australian and New Zealand marketing budgets, offering a suite of digital advertising tools to reach mainland Chinese consumers. The platform has been used by Tourism Australia and Tourism New Zealand to drive the growth of Chinese Free Independent Travellers (FIT) \u2013 those travelling independently without a tour group.<\/p>\n\n\n\n

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Tencent courts Australian advertisers with WeChat pitch<\/a><\/blockquote>